Vehicle wraps are one of the most valuable forms of outdoor advertising, but without proper care they’re marketing capabilities can be short-lived. Follow our expert vehicle wrap maintenance guide for tips on how to get the most out of your investment for years to come. 


Preventative Vehicle Wrap Maintenance


When properly cared for, the average vinyl wrap has a lifespan of about 5 years and up to 7 years for lightly-used vehicles. And considering that your wrap works for you 24/7 to market your business while protecting your vehicle’s original paint job, it’s definitely worth taking the extra measures to preserve its luster for as long as possible. This includes spot cleaning any grime that it comes into contact with and washing it by hand on a regular basis.   


Cleaning Care


The most recommended way to keep a wrapped vehicle sparkly clean is to hand wash it with a soft rag and a non-abrasive cleaner to avoid scratching or scraping the vinyl off. Make sure to rinse the car thoroughly after every wash so there are no soap remnants left behind. While it’s never recommended, some commercial fleets may have to be pressure washed due to their large size. If this is the case, adjust the water pressure to be no higher than 800 psi to 2000 psi making sure to spray in a sweeping motion at a 45 degree angle 12 to 14 inches away from the vehicle. Do not pressure wash the vehicle if you notice any loose edges, as it could cause further damage.




Too much of anything is never a good thing, and that can especially be said for UV exposure to your vehicle wrap. You can drastically protect your graphics from outside elements by simply parking your wrapped vehicle in areas that have more shade or under covered parking spots. Too much sun exposure can cause your wrap to fade, crack and even peel—cutting its lifespan down by nearly 3 to 4 years. For added protection, seal your wrap with a silicone-based polish in between washes, but make sure to avoid using carnauba-based waxes. However, polishes and waxes should never be applied to matte, textured or specialty graphics as they can cause discoloration.     


When to Consult a Professional


When you start to notice any signs of staining, fading, wear or lifting, it could be an indication that it might be time to replace your wrap. For professional vehicle wrap applications, removals or questions regarding vehicle wrap maintenance care, contact the experienced team of professionals at Pixus.